Zeta Charter Schools
Zeta Charter Schools first opened their doors to students in Harlem, Inwood and the Bronx, New York City in 2018. Zeta deploys an innovative, whole-child approach, preparing children for true participation and leadership in a modern world economy.
The logo for Zeta Charter Schools is a visual embodiment of curiosity and innovation. Featuring a twisted, 3-dimensional interpretation of the letter "Z", it creates an optical illusion that challenges perception and invites deeper exploration. This design captures the essence of Zeta's whole-child approach to education—fostering a sense of wonder, encouraging innovative thinking, and preparing students to engage as leaders in a dynamic, modern world.
BRANDING / ENVIRONMENTAL GRAPHIC / COLLATERALS
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